Illustration | Product Design

A Sweet Twist on Love: Designing The Chocolatesmiths’ Limited-Edition Valentine’s Bar

The Chocolatesmiths challenged me to design and illustrate a limited-edition bar for their quirky Bizarre chocolate range, themed around "Love Isn't" for Valentine’s Day. Originally intended as a cheeky nod to singletons, I reimagined the concept in light of the pandemic’s low morale, pitching a self-love spin that could also serve as a thoughtful pick-me-up for loved ones.

To match the bar’s feel-good message, I infused vibrant colors and playful humour into the design, crafting a tongue-in-cheek description for the back of the bar that added to its charm. The result? A sell-out success in record-breaking time, earning its place as one of The Chocolatesmiths' most celebrated collaboration bars and one of my tastiest projects.